The Old Stables,
Norway Wharf,
20-24 Hertford Rd,
N1 5QT

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Motor Retail

SUZUKI MOTORCYCLES - CONCEPT SHOWROOM

We were commissioned by Suzuki Motorcycles to develop a retail strategy for their products within the UK. We undertook a detailed audit of the the marketplace, customer profiles, the retail environment and associated media coverage.

Our solution was to develop a system of controlled retail displays that would introduce consistency and add value to the product across a largely multi franchise retail network. In tandem with this we designed a solus site where Suzuki were able to fully control the retail environment.